JA Company Program teaches senior secondary level students how to start and run their own business, develop a product or service, and market their brand with the support of a volunteer. Students come together to form a company, choose a business name and elect company officers to oversee operations of the company for the program duration. It teaches students to put theory into practice in order to fully understand what entrepreneurship is. The offices held include: The Chief Executive Officer (CEO), Director of Production, and Marketing, Finance and Human Resources Managers. The students conduct market research to develop a business plan, raise capital by selling shares of stock, decide on what to produce and produce it, market and sell their products, keep proper financial records, pay dividends to investors and use 10 percent (10%) of their profit for corporate social responsibility (CSR). At the end of the program, the students that complete the program successfully and submit an annual report to JAN will qualify for a regional competition and the best student company from each region will represent their school in the National Company of the Year competition in Lagos. The winning school will go on to represent Nigeria in the African Regional Company of the year competition with other JA Member Nations in Africa.
The program is available for both in-school or after-school implementation, and may be completed during one-semester or throughout an entire school year.
Annual report, Business plan, Capitalization, Company structure, Entrepreneurial facts, myths, and traits, Financial tools, Launch the company, Leadership, Liquidate, Marketing, Personal action plan, Pitch, Product development process, Product and service evaluation, Quality control, Sales techniques, Supply chain, SWOT analysis.
Accountability, Creativity, Critical thinking, Collaboration, Decision making, Idea development, Leadership, Product evaluation, Public speaking, Sales, Self-assessment, Synthesizing and evaluating information, Teamwork